Thou shalt not eat! (without knowing the calorie content)

I was astounded by the text message that I got in my cell phone this morning. Apparently, my service provider has decided to do the society such a good deed that it makes you go O-M-G-W-T-F?! The message goes something like this:

"type 'calories-space-the name of the food you'd like to inquire about' and send it to the number XXXX. (Example: calories rice). Learn the calories of the foods. Each message costs blah blah blah…"

Wow! Such a novelty approach to dieting! I wonder whom they're targeting with this spectacular service... Let's assume that you have an eating disorder and can't eat anything without knowing exactly how many calories there are in the food you're eating. Let's also assume that you're away from the internet and cannot reach the informational database that would foster your eating disorder. In that case, your local cell phone service provider is there to help!! You can immediately learn how many calories there are in your food for a price and accordingly restrict your intake! At the end, everyone's happy.

I wonder which exploiter marketing genius assholes came up with this idea. It's really bothering (and sad) because I believe that it wouldn't be there if there were no demand for it. The other problem is that these tiny messages concerning beauty and weight issues are everywhere and are so easy to notice if you look out for what's being fed into your brains everyday. Once they accumulate however, they can have a big impact on people’s physical and psychological health. And they do. How can’t they? People literally don’t know what to do with themselves because they’re getting mixed messages from their surroundings everyday and the extent of this is so intense that these messages get implanted somewhere in their subconscious regardless of their validity. “You should eat but you should not eat because then you’ll get fat”. “You should only eat if you are thin. If you are a woman, and weigh anywhere above 10% below your natural weight then you’re not beautiful and thus you’re not even a person anymore. In that case, you don’t deserve to eat”. (They’re also concerned about our HEALTH!! but that’s another issue to talk about). People then get bewildered because they can’t figure out what’s the healthiest way to live, the best way to look etc. and they don’t know what to do with themselves. They might as well send text messages to my so-called cell phone service provider just to feel assured that they’re doing the right thing.

Can they tell me how many calories it takes to respect and nourish one’s body?